Tag: Whitehat

Whitehat linkbait

>> CUTTS: Someone sent in a really interestingquestion that says, "Does Linkbait have to be Black-Hat?" And of course the answer isno.

There's plenty of White-Hat ways to make really interesting Linkbait, because Linkbaitis just something that people want to link to.

So, an example can be resource, open sourcesoftware, a good service, something that's got a–a gimmick or a hook that people reallylike.

So they share it with their friends.

So, I wanted to share one example of White-HatLinkbait that I had seen recently that was really interesting.

There's a site calledDolores Labs, and what they work on, is trying to use Amazon's Mechanical Turk in some interestingways.

So, for example, they took the top 200 people on Twitter, and these were a littlewhile ago.

So, I don't know if they got Ashton Kutcher and CNN and all that, but you know,Barack Obama, Kevin Rose, they got me on the list, Guy Kawasaki.

And they said, "Okay,on Mechanical Turk, Amazon's Mechanical Turk, we're going to give, you know, each personsome of his recent Twits, you know, what are the Twits that this person is doing on Twitter.

And give me five adjectives to describe this person.

And it's really pretty interesting.

So, for example, you know, for Matt Cutts, I think it was like, several different things,snore, programmer, knowledgeable and cute.

So, I'll sort of take the cute to cancel outthe snore.

My guess is my avatar; I had a picture of my cat, so they might be talkingabout my cat when they say cute.

But it's really pretty interesting, because you know,someone like Jason Calacanis was techie, sickly, hopeful, intelligent, whereas Barack Obamawas president, winner, Democrat, bore.

And so there's all sorts of, you know, like reallyfun things.

Where people pay these people on Amazon's Mechanical Turk, to say, okay,tell me about these top twitterers? Now, as far as Linkbait goes, this is really addictive,right? Because, how can you not be interested in this, if somebody is talking about youand what are you like.

Guess how much they spent on this? They said it was about $25,so you know, all these people who are like, you have to go buy links, you have to go andspend a ton of money on viral conversations.

Now, sometimes it's as simple as just comingup with a really creative hook, and in this case they found a way to engage the community,they found a way to even, you know, sort of judge whether someone was smarter or dumberor more entertaining or less entertaining.

So, for example, I was listed as very smartbut really not all that entertaining.

It's kind of fun to just look through and it'svery addictive to talk about who are the top people on Twitter and what are they like.

A very simple example, don't just say, okay, now, I'm going to go to Amazon's MechanicalTurk and ask people to rate the top twitterers and, you know, give adjectives, because nowthat's been done.

But if you come up with your own creative idea, you can often fundthat idea for a very little money.

Come up with something that people want to link to,add to the conversation on the Web, not just, you know, repurpose or republish or rehashold ideas or old opinions and give something that people get excited about and that's thesort of way that you can really attract links.

Source: Youtube

Responsive Web Design to Get More Traffic – Whitehat Shepherds Bush London

well up did you know that you're losing a lot ofvisitors and potential customers if your website is not mobile friendly a study commissioned by Google showsthat 52 percent of users are unlikely to engage with the business that has a nonmobile friendly website having a responsive webdesign means thatyour website response or adjust accordingly to the size of the screen whatever device people are using to viewit you need a response website right now as more and more people are using mobiledevices to visit Web sites let's look at the stats there were 120million owners a smart phones and $50 million owners have habits in 2012 there will be one point four billionsmartphone by the end of 2013 by 2014 there will be more mobileinternet users and desktop internet users one in three minutes spent online is nowspent beyond the PC you can't avoid people will check yourwebsite using a mobile device and more so if you're a local businessas of December 2012 27 percent of total web traffic camefrom mobile devices accessing directories and other local leftresource this is a major increase from only sixpercent the previous year so if you do not have a mobile-friendlywebsite a growing number of mobile users who areyour potential customers will simply balance of a website a Google study shows thatsixty-two percent of companies reported in increase in sales after designing amobile responsive website yes people are buying products andservices online with their mobile devices mobilee-commerce accounts for 11 percent of US retaile-commerce in the fourth quarter 2012 at 7.

2 billion dollars this is from a mere three percent in thefourth quarter 2010 1.

6 billion dollars m-commerce isestimated to reach 30 8.

4 billion at the end of 2013 and 101 eight billion dollars at the endof 2017 if you want a piece in this expanding hido the smart thing and get a mobile responsive web sitetoday your competitors are probably investing on a mobile responsive website right now or have probably implementedone already if your website is not mobile responsive dislikes and your customers to yourcompetitors google recommends responsive web design is it gives their robots in easier time when crawling indexing yourwebsite as you only have one version of yourwebsite to crawl yes responsive web design is good for SEO what are the problems you probably haveas you don't know where to start what design is probably too technicalfor you and no one is explaining the technicalities to you in relation to howit will benefit your business or maybe your current provider is aperforming or the price if your web design provider you were talking to istoo high well it is high time for you to go withthe right provider we want your business to become moresuccessful we can build your website based on a responsive web design architecture that automatically adjustto the signs have your viewers screens so it looks perfectly on all devicesleading to a great user experience we use were press the world's leadingcontent management system in SEO friendly platform in which we set upyour content ready and content driven block we want to get to know you and guide youinto the future we first go through an in-depthconsultation with our clients we want to thoroughly understand whatyour business is your target customers are and how we can help meet their needsthrough the planning and execution of your website we're here to help you attract morevisitors both for mobile and desktop devices so you can turn them into leads andcustomers with your beautiful mobile responsive website this is what it was heading and willbuild the last website you'll ever need give us a call to learn more about howwe can help you build a cutting-edge mobile responsive web design which is content-driven SEO friendly web sitethat is customer-friendly and ready for the future today.

Source: Youtube